Beauty / Estée Lauder Brands
Beauty Merchandising and Marketing Visuals
I created a wide-range of graphics for beauty brands, including Estée Lauder, Bobbi Brown, Aramis and others. I worked with an international team of architects and store designers to shape branding imagery and products for in-store displays under development. These complex projects combined photo retouching, schematic illustrations, packaging and die-lines, image tracking and document-building for merchandising manuals. The goal was to establish a look for the new brand, while acting as an exhaustive physical guide for new products.
Role: Production Design, Photo Retouching and Illustration